#tdkr07202012 : It’s starting again..
The Batman viral campaign is starting to rev up. I remember how awesomely indepth the last movie’s advertising was - no doubt they’ll match/top it this time around, definitely one to keep an eye on.
A cog in the hype machine leading up to this weekend’s debut of the new trailer, attached to “The Avengers.” This is what you’ll find at the official site for The Dark Knight Rises, along with instructions for a viral campaign that will construct the new trailer frame by frame.
Via.
Bonus:
Update: Well that didn’t take long.. the new trailer has dropped.
The Dark Knight: In the Cut
Interesting to see it dissected from an editing POV. Got a lot of respect for Nolan but this is kinda baffling..
Which part? Well, almost all of it. In his action sequence primer In the Cut, Jim Emerson exposes Christopher Nolan’s Achilles’ heel and explains why the chase scene in TDK makes no real world sense.
Via.
